HOW MIGHT WE SHOWCASE THE LAST 6 YEARS OF AUTOMOBILITY INNOVATION THROUGH IMMERSIVE ONLINE STORYTELLING?

Type: Website
Client: IDEO
Role: Strategy & Interaction Design

The IDEO Automobility website (2x 2015 Webby Award) represents the sum of projects and designs over the years with collaboration from several teams and car manufacturing companies. My involvement across these projects included strategy and interaction design for sightless navigation as well as gamification of driver improvement. Additionally, I lead the development of the immersive binaural audio assets for this website experience.